This Guy Used A Simple Trick To Figure Out Snapchat’s Big Announcement A Day Early

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Posted on: October 4, 2017

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Snapchat appears to be working on a global augmented reality art platform.

On Monday, the company posted a 24-hour countdown timer on the website art.snapchat.com that previewed what appeared to be a big upcoming announcement.

But Twitter employee Jonah Grant set his computer's clock into the future....

And the site went live for him:

The site Grant found appeared to display locations where Snapchat users could view what appears to be Jeff Koons artworks in augmented reality, using their phones.

Jonah Grant

A video on the site, since made inaccessible there, showed more detail:

Here's a link to the full video on Twitter.

The site Grant found showed the AR art in Paris:

Jonah Grant

And Sydney:

Jonah Grant

And other locations:

Jonah Grant

The site also had a sign up form for artists interested in working with Snap:

Jonah Grant

Asked to comment by BuzzFeed News, Snapchat declined. Given a chance to dispute the authenticity of the images, Snapchat also declined.

In April, Facebook, which has released a number of features and products that strongly resemble Snapchat, teased an art project for its camera platform that also combines art and augmented reality.


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